Full Job Description
Job Title: Digital Content Strategist
Location: Highland Park, IL
Company: Amazon
Are you a creative mind with a passion for digital marketing? Amazon, a leader in e-commerce and technology, is looking for a Digital Content Strategist to join our dynamic team in Highland Park, IL. This pivotal role is designed for individuals who are innovative, analytical, and have a knack for crafting compelling content that resonates with diverse audiences.
About Amazon
Amazon is committed to being Earth's most customer-centric company, where customers can find and discover anything they might want to buy online. We are driven by our passion for innovation and excellence, with a dedicated workforce that continuously seeks to improve and redefine the online shopping experience.
Key Responsibilities
- Content Strategy Development: Create and execute a comprehensive digital content strategy that aligns with business goals, drives traffic, and enhances brand visibility.
- Content Creation and Management: Oversee the production of high-quality content across multiple platforms, ensuring consistency of voice and message.
- SEO Optimization: Implement best practices for SEO to improve search engine rankings and increase organic traffic while analyzing keyword opportunities to optimize content performance.
- Audience Engagement: Analyze audience behavior and engagement, using insights to shape content strategy and deliver tailored messaging to meet customer needs.
- Collaborative Projects: Work closely with cross-functional teams such as marketing, design, and analytics to ensure cohesive and compelling narratives that drive conversion rates.
- Performance Tracking: Develop and maintain dashboards and reports to monitor content performance, adjusting strategies as necessary based on data-driven insights.
- Brand Development: Help elevate and maintain Amazon’s brand reputation through strategic storytelling and relevant, high-quality content.
Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field.
- Minimum of 3 years of experience in content strategy, digital marketing, or a similar role.
- Strong understanding of SEO principles, web traffic metrics, and content optimization.
- Exceptional writing, editing, and communication skills with a keen eye for detail.
- Proficient in using analytics tools such as Google Analytics, SEMrush, or similar platforms.
- Ability to work collaboratively in a fast-paced, dynamic team environment.
- Creative thinker with unique ideas and an innovative approach to problem-solving.
Why Join Amazon?
At Amazon, we offer more than just a job; we provide an environment where you can excel and grow your skills in the digital landscape. Here are some of the amazing benefits we offer:
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- Generous paid time off and flexible work schedules.
- Opportunities for professional development and career advancement.
- Diverse and inclusive workplace culture that values and respects individuality.
- Access to the latest technologies and tools to empower your projects.
Our Values
At Amazon, we stand firm on our core values:
- Customer Obsession: We prioritize our customers in all decision-making processes.
- Invent and Simplify: We expect our employees to seek innovative solutions to challenges.
- Hire and Develop the Best: We work to create opportunities for personal and professional growth.
- Deliver Results: We focus on achieving high standards and exceeding expectations.
- Be Right, A Lot: We value data-driven decisions while embracing calculated risks.
Application Process
Are you ready to shape the future of digital content at Amazon? If you thrive in a fast-paced environment and are eager to make a meaningful contribution, we want to hear from you! Please submit your resume along with a cover letter and a portfolio showcasing your prior work in digital content strategy.
Join us in Highland Park and become a pivotal part of a team that fosters innovation, creativity, and success. Your journey as a Digital Content Strategist starts here at Amazon!